Jellycat Purrks

Hello there,

It's official: Jellycat Purrks is here!

Hop on board to start unlocking treats on a rewarding new journey - only at Jellycat.com. Think collectable badges, challenges and games, early access to new Jellies, just-for-you content, and plenty of joyful surprises!

Access Purrks
Bartholomew Bear with Purrks Badges

Boost your Purrks Points

Once you've joined, you'll be able to earn points by collecting new Jellies or completing fun challenges. Build up your points to travel through the tiers and unlock exciting rewards and tantalising treats. Look out for extra-point events through the year, too! 

Points are valid for a year after you earn them, so don't forget to keep checking in to level up.

Collect Badges

You can earn badges by completing challenges, telling us a bit about you, or simply leaving a review!

Each one is stored in your account so you can keep track as you travel through the tiers. 
Start collecting
Jellycat Bag

What are the Purrks?

Join the fun and enjoy sneak peeks, unique digital content and our monthly newsletter! As you level up, you'll unlock arcade games, early access, merch and more. Gifts and complimentary personalisation are up for grabs, too – and when you arrive at the top tier? There are some very special exclusive Jellies waiting to say hello...

Travel up the tiers

There are five tiers in Jellycat Purrks, starting with Bronze Skater.

Collect enough Purrks Points to reach each tier’s threshold and you’ll unlock your next level of rewards - revving from Silver Biker to Gold Surfer, then zooming on to Emerald Racer and finally Ruby Cruiser. Once you unlock a tier, it’s yours to enjoy for a full year - even if your Purrks Points total drops in that time.

And the best bit? Every tier comes with its own exclusive rewards and surprises.

Start your adventure